As our 25th anniversary year comes to a close, we are reflecting not only on the forests we’ve protected but also on the people who inspire this work. These are the people who made this journey possible, the loved ones who inspired gifts in their honor or memory. Each donation tells a story of legacy, love, and values carried forward into the future.

One of the most heartfelt ways supporters have chosen to give is through tribute gifts, or donations made in honor or memory of someone special. They are more than donations; they are a way to say “thank you,” “I appreciate you,” or “your values live on through me.” 

And during the holiday season, they’re also a beautiful, last‑minute gift idea. Instead of wrapping another item, you can surprise a loved one with a donation in their name that protects forests and uplifts communities.

Why Tribute Gifts Shine During the Holidays

• A perfect last‑minute gift. No shipping delays, no wrapping paper, just a heartfelt surprise that arrives instantly.
• A gift with impact. Tribute gifts protect forests and empower communities, carrying forward values that matter.
• A gift that honors relationships. Whether in memory or in honor, it’s a way to celebrate the people who inspire you.

How You Can Make Your Tribute

If you want to make a gift in honor or in memory of a loved one, you can do so at any time by checking the box labeled “Dedicate this donation” on our donation page. It’s a meaningful way to celebrate the holidays, honor someone important in your life, and protect forests for the future.

You and your community are helping us protect forests, uplift communities, and carry forward legacies that matter.

Stories of Honor and Memory

In preparation for our 25th anniversary this year, we invited donors like you to make a tribute gift in honor or in memory of a friend or loved one. Each gift carries a story to share with our community of conservationists, and we want to share those stories with you:

• In honor of Amy Rosenthal, from Pamela Rosenthal.
• In honor of Agiimaa Kruchkin, from Jonathan Bryan.
• In honor of Annika Haftenberger, from Leander Haftenberger.
• In honor of Ben Estep.
• In honor of Ben Tamir, from Tali Klein.
• In honor and appreciation of Benjamin Levy, from Judy M. Huey.
• In honor and admiration of Betty Dvorsin, from Judy M. Huey.
• In honor of Birgitta Silfverhielm.
• In memory of Bobby Berenson.
• In memory of Bobbie Hamilton, from Thomas E. Hamilton.
• In honor of Brendon.
• In memory of Camilo Gaitan, from Juliana Achury.
• In honor of Carole and Jay Pershing, from Mary Pershing.
• In honor of Célèste, from Isabelle Sene.
• In honor of Charliy Erber.
• In honor of Chico.
• In honor of Chloe O’Gara, from Kate Malachowski.
• In honor of Christine Stinette, from Nicole Ford.
• In honor of Christopher Morris.
• In honor of Dana Novotny, from Michael R. Dalton.
• In memory of David Kappel, from Arlene Roth.
• In honor of Dominic Bianchi, from Gloria Paul.
• In honor of Don and Heather Ross, from Jenna Ross.
• In honor of Dorothy Tobin, from Benita J. Stambler.
• In honor of Draco Lawrence, from Anisa Valdez.
• In honor of Ed Esposito, from Stephen A. Esposito.
• In honor of Edith Kleiner, from Jillian Kleiner.
• In honor of Elijah Bradley, from Cami Bradley.
• In honor of Eliza, Georgia, and Katherine, from Lydia Shrestha.
• In honor of Eliza Rey, from Kenneth Swearengen.
• In honor of Engineers for a Sustainable World at UT Austin, from Suveda Sannidhi.
• In honor of Eric Baker and Bridget, Andy, Harriet, and Imogen Baker-White, from Bernadette M. Baker.
• In honor of Mr. Erik Baity, from Reginald Beatty.
• In honor of Eva Breznik, from Dejan Mec.
• In honor of Fated to Love You, a Chasing the Comet novel, from Kayla Cunningham.
• In honor of “The Fellas,” from David Yarus.
• In honor of Gastronzo, from Simona Ciccarini.
• In honor of Mr. and Mrs. Glen Baity, from Reginald Beatty.
• In honor of Grace Auyeung, from John C. Webster.
• In honor of Grandmother Ayahuasca, from Asger Hallgreen.
• In memory of Gustavo Fonesca, from Katrina Carter.
• In honor of Heather Hutchison, from Diane Richmond.
• In honor of Helene Lange, from Maximilian Muhle.
• In honor of Ida and Senai, from Sanya Folkesson.
• In honor of Indigo Maazel, from Fiona Maazel.
• In honor of James Briggs, from Pauline Sainsbury.
• In honor of Jane, from Peggy Holton.
• In memory of Jane Bachman, from Paul Bachman.
• In honor of Jane Vondrashek, from Cathy Geist.
• In honor of Jess and Rachel Riddle.
• In honor of Jill Caviglia-Harris, from Maria J. Gonzalez Ramirez.
• In memory of Jim “Jimmy” Parlee, from Mary E. Patterson.
• In honor of Jo Butterworth, from Joe Butterworth.
• In honor of Joe Slowbo.
• In memory of Dr. John W. Aiken, Friend and Mentor, from Tony Tomei.
• In honor of Joshua Brunisholz.
• In honor of Dr. Katrin Schrenk-Siemens.
• In honor of Kierstin Sieser.
• In honor of Kiyoka Akimoto, from Michael Jitosho.
• In honor of Lao Ye, from Evelyn Cao.
• In honor of Lauren, Oliver, Nastasia, Bibi, and Dani, from Pascal Besman.
• In memory of Lauren Avezzie, from The Lauren E. Avezzie Charitable Foundation.
• In honor of Liam Neeley-Brown, from Andrew Schaefer.
• In honor of Lilli Jones, from Christopher Jones.
• In honor of Lucia, Allison, Katie, and Kaia, from Delilah Flores.
• In honor of Lucidalva Boeri, from Yolanda Martin.
• In memory of Lucy Boeri.
• In memory of Dr. M. Anthony Reddy, from Manojkumar Saranathan.
• In honor of M. Anthony Reddy, from Hannah Greene.
• In honor of Madeline Compton.
• In memory of Marjorie Janice Rogalski, Environmentalist, from Richard Rogalski.
• In honor of Matt Hildebrans, from Laura Miller.
• In memory of M. E. Costello.
• In honor of our friend, Meghan Chapple.
• In honor of Mestre Cupijo, from Matteo Battistini.
• In honor of Michael Rodrigues, from Mark Rodrigues.
• In honor of Michelle Maidt, from Karen Von Der Bruegge.
• In honor of Miko Takei, from Kevin Smith.
• In memory of Mohammed Javed.
• In honor of Mother Earth, from Paul Chadwell.
• In honor and appreciation of Miles Terrell, from Judy M. Huey.
• In memory of Muse, from Elizabeth Mersky.
• In honor of Nancy Lauria, from Benita J. Stambler.
• In honor of Nash Miller, from Holly B. Kvinge.
• In honor of Neal and Colleen Mathes, from Mary Michalak.
• In honor of Niamh Kelly.
• In honor of Nolan Saumure, “Seal On Tour,” from Justin Saumure.
• In honor of Ollie Hiett, from Angela Gledstone.
• In honor of Ollie Hiett, from Leah Dowse.
• In honor of Oliver Hiett, from Mili Saul.
• In honor of Papa.
• In honor of the people who care for parks and nature in my town and beyond.
• In honor of Peter Roberts, from Shelly Roberts.
• In honor of Philipp and Kat.
• In memory of Pickle Parrot, from Arlene Roth.
• In honor of Mr. and Mrs. Raymond Baity, from Reginald Beatty.
• In honor of Rebecca Callender, from Carla Callender.
• In honor of Reid Rumelt, from Cathy L. Burgess.
• In memory of Renee, Bob, and Murry Wolfson, from David Wolfson.
• In memory of Robert Marvin Gustafson, from Jon Gustafson.
• In honor of Roberta Buttau.
• In honor of Ronja Hermina Kastenbauer de Vries.
• In memory of Roxanne Barbeau.
• In honor of Ryan Howard, from Matthew Peters.
• In honor of Sam Irby.
• In honor of the SAN Voluntary Carbon Tax.
• In honor of Sonja Price, from Meredith Dinneen.
• In honor of SPAN 332.02 at Gonzaga University, from Rebecca Stephanis.
• In honor of Dr. Stephen Perz, from Tania Garcia-Solis.
• In honor of Steve Voorhees’s birthday and his caring and diligent work to save this planet, from Marion Marcovitz.
• In honor of Sylvia Work, from Sarah Work.
• In honor of Thaiza Romano, from Tamara Pires.
• In honor of Thomas Briggs, from Mark Sainsbury.
• In honor of Thomas Buechner.
• In memory of Trixie, from James M. Kahn.
• In memory of Verdi.
• In honor of William E. Hume, from William Bennett Hume.
• In honor of Youth Minds Group, NYC, from Elizabeth Fippinger.
• In honor of Yuting Cai, from Paul Johannes Schweigl.
• In honor of Zev Jacobs-Velde.
• In honor of Zev Jacobs-Velde, from Laurel Vander Velde.
• In honor of Zev Jacobs-Velde, from Leslie K. Rosen.
• In honor of Zev Jacobs-Velde, from Rebecca Goldfinger.
• In honor of Zoya Bhullar, from Navtej Bhullar.

Thank you to all who have inspired you, to all whose memory lives on, and to all who make the world a better place, one forest at a time.

Dear Friend of the Amazon,

My name is Nadia Mamani, and I come from the Madre de Dios region of Peru, a place of stunning beauty and deep cultural roots, but also one of the most threatened by illegal gold mining and deforestation.

Me (middle) after presenting at an experiences exchange with Indigenous leaders from Peru and Ecuador.

These activities have destroyed forests, poisoned rivers, and displaced local communities. Using GIS and remote sensing tools in my research opened my eyes to the true scale of the damage: vast stretches of forest lost, often in places unreachable on foot. But those same tools also gave me a powerful new way to take action.

Today, through Amazon Conservation’s Monitoring of the Andes Amazon Program (MAAP), I track illegal mining and deforestation from afar in real time. But what happens on the ground matters just as much. I regularly visit the region to work with local partners, Indigenous leaders, and community representatives, building trust, leading workshops, and training them to use satellite data to monitor and defend their territories. Together, we identify threats, assess ecosystems, and design strategies to protect the forest and prevent more loss.

For me, this work is deeply personal. Every training I lead, every analysis and report I create, and every new thing I learn from each of our local partners, is a way of giving back to my community and to the Indigenous leaders safeguarding the forest.

Your support makes this possible.

 
Together, we’re strengthening Indigenous partnerships and empowering local leaders to protect the Amazon for generations to come.

With heartfelt thanks,

Nadia Mamani
Senior Geospatial Analyst and Partner Strategy Lead
Amazon Conservation

What would you do if your future depended on the health of the forest around you? For many in the Amazon, that’s not a hypothetical—it’s daily life.

Across the rainforest, powerful stories are unfolding—stories of strength, hope, and courage. Indigenous communities and local leaders are working hard to protect the forest that sustains their life, food, and culture.

Thanks to your support, local communities are leading bold, transformative work to protect their forests. Their voices—full of wisdom and bravery—are guiding conservation in ways that respect tradition and shape sustainable futures.

At the heart of this movement are women. They are transforming forest-based resources into thriving livelihoods, passing down knowledge to future generations, and leading efforts to protect their forests and communities. Their stories remind us that protecting the Amazon is not just about preserving trees. It’s about uplifting people, cultures, and legacies.

“The Amazon represents something natural, something beautiful. [It] holds some value for each of us.”
— Elydanitza Yarari Monje

“[The Amazon] represents life for us, because [it] is what provides our needs for us as women and as rural communities.”
— Rosaldina Dumay Mocho

These women are shaping the future of the Amazon, one day at a time. They are passing down traditions of stewardship to their children. And thanks to donors like you, their impact can grow.

“What we always do as women is teach our children so that they can also get involved in taking care of the Amazon, in taking care of the environment and of the forest where we live. It is about passing this legacy on to our children.”
— Rosaldina Dumay Mocho

Your solidarity supports our work alongside our sister organization Conservación Amazónica–ACEAA in Bolivia that is creating opportunities and pathways for emerging leaders to thrive.

Hear directly from some of the women leading their communities in the Bolivian Amazon to protect the forest for future generations in this short video:

Your support matters now more than ever. Together, we can empower leaders and build resilient communities. 

Each and every day, these women are working hard to transform forest products like acai, Brazil nuts, and cacao into sustainable livelihoods—keeping trees standing and communities thriving. Their leadership proves a simple but powerful truth:

Conservation is strongest when led by those who call the forest home.

Your Support Amplifies Their Voices

Your generosity helps strengthen forest-based economies, empower women producers and Indigenous leaders, and safeguard one of the world’s most vital ecosystems. This year, your contribution directly supports the people whose lives and futures are intertwined with the Amazon.

When you give today, you’re investing in:

• Indigenous producers and women-led producer associations that turn forest resources into sustainable livelihoods, adding value to products like açaí berries, oils, and soaps.
• Local guardians and community-led conservation efforts to patrol, defend, and protect their territories, keeping forests standing for generations to come.
• Resources and workshops like Women Producing the Future, where Indigenous leaders share strategies to protect their forests.
• Youth engagement programs ensuring that the next generation of women and men will inherit a thriving forest and the knowledge to care for it.

Your gift doesn’t just protect trees—it uplifts families, strengthens communities, and advances long-term conservation solutions.

Act now: your gift before December 31 keeps this movement going strong into the new year.

Together, we can stand with local communities, protect critical forest resources, and secure a future where the Amazon thrives.

Amazon Conservation is an international conservation nonprofit working for the past 25 years toward building a thriving Amazon. The organization’s holistic approach focuses on working with local partners and allies to protect wild places, empower people, and put science and technology to work for conservation. 

Our on-the-ground work, as part of Amazon Conservation Alliance, is carried out through our sister organizations Conservación Amazónica-ACCA in Peru and Conservación Amazónica-ACEAA in Bolivia, are geographically focused on the headwaters of the Amazon basin. From this base, we incubate solutions and scale through building partnerships across the region, including in Ecuador, Colombia, Brazil, and Venezuela, where we have been strengthening coverage of our real-time monitoring efforts to combat illegal deforestation through our flagship Monitoring of the Andes Amazon Program (MAAP).

✅ Trusted. Transparent. Top-Rated. (Again).

What are Charity Watchdogs?

Charity Watchdog organizations independently review a charity’s financial records, accountability practices, and results to help donors discern which organizations are the most effective and trustworthy.

The Major Players

There are many Charity Watchdog sites out there, but some of the most notable and reputable include Charity Navigator, Candid (formerly GuideStar), and GreatNonprofits. Each has a unique rating system— but Amazon Conservation is top-rated by all of them. 

Consult the chart below to see which Charity Watchdog site has the information that’s most important to you.

Charity Watchdog	Evaluative Focus	Purpose
	Holistic view: Rating system analyzes program impact, cost efficiency, financial health, long-term stability, etc.	Helps donors quickly determine which nonprofits are strong, trustworthy choices (and which probably aren’t)
	Transparency: Whether and to what degree an organization publishes its data	Offers detailed public records (e.g., finances, governance) to shed light on behind-the-scenes operational practices
	Community Experience: Reviews from an organization’s donors, volunteers, partners, beneficiaries, etc.	Offers testimonials that demonstrate how people experience the organization beyond its metrics

Amazon Conservation’s 2025 Charity Watchdog Ratings: 

Charity Navigator: 4-Star Charity (Highest Rating), Score of 100 (Out of 100)

Meaning: A “Great” nonprofit (with a rating of 4 stars and a score of 90+) “exceeds or meets best practices and industry standards across almost all areas. Likely to be a highly-effective charity.”

Read more about how Charity Navigator scores nonprofits.

➡️ Check out our Charity Navigator profile by clicking here, searching for Amazon Conservation Association on the Charity Navigator site, or by visiting this URL: https://www.charitynavigator.org/ein/522211305. 

Candid: Platinum (Highest-Level) Seal of Transparency – Renewed 2025

Meaning: Amazon Conservation has complied with rigorous public reporting standards, including with regard to financials, strategy, impact metrics, and governance. According to data released this July, only 6% of all U.S. nonprofits earned the Platinum Seal in 2021 and/or 2022.

Read more about Candid’s Seals of Transparency.

➡️ Check out our Candid profile by clicking here, searching for Amazon Conservation Association in Candid’s nonprofit database, or by visiting this URL: https://app.candid.org/profile/7790364/. 

GreatNonprofits: 5-Star Rating (Out of 5), Top-Rated Badge

Meaning: Dozens of people familiar with Amazon Conservation have left us five-star ratings alongside their public comments about the organization. To achieve a top-rated badge, an organization must maintain a rating of 3.5+ stars and receive 10 positive story-based reviews during one calendar year.

Want to share your positive experience with Amazon Conservation? Click here to sign up and tell your story today.

➡️ Check out our GreatNonprofits profile here or by searching for Amazon Conservation Association using the GreatNonprofits site.

Why Does It Matter? 

To those with whom we’ve already built a trusting and long-standing relationship, these ratings may not feel surprising—you’ve seen our commitment and results firsthand. But Charity Watchdogs play an important role in showing new supporters and the broader public that our work is both transparent and effective. 

Our strong ratings validate the quality and integrity of our work on the ground, showing that our programs truly deliver for forests, wildlife, and local communities. They also build the donor confidence that fuels long-term conservation, enabling us to protect more acres and strengthen more frontline partners. In short, trusted organizations can make the biggest impact—and that impact is what keeps the Amazon thriving.

P.S. If you’re considering a year-end donation, trust what the watchdogs — and your instincts — already tell you: Amazon Conservation will put your gift to work where it truly matters.

This time of year invites reflection—on what we’ve accomplished together in our 25 years of Amazon Conservation and on the impact we hope to make next. Protecting the Amazon is a collective effort, made possible by people committed conservationists like you who choose to give in ways that reflect what they value. Whether you’re exploring tax-smart options to make your annual gift or simply want to deepen your support for the Amazon with an extra gift, here are several giving pathways that can help.

Do You Know All the Ways You Can Give?

1. Become a Wild Keeper as a Monthly Donor: Our Wild Keeper Monthly Giving Program provides steady, reliable support that allows us to strengthen long-term conservation programs across the Amazon. When making your online gift, simply select the “Monthly” option to join.
2. Smart Giving with DAF or QCD Contributions: If you have resources already set aside in a Donor-Advised Fund (DAF) or retirement account, consider making a charitable contribution this year to take advantage of current tax benefits. Learn more here.
3. Smart Giving with Non-Cash Assets: Donating non-cash assets–including stocks, securities, and cryptocurrency–often comes with greater tax benefits for you, thereby both increasing the overall value of your contribution and making a sizable impact on our mission. Learn more here.
4. Smart Giving with Planned Gifts: Include Amazon Conservation in your will, trust, or estate plan to create a lasting legacy. Find out how to make your planned gift for free.
5. Matching Gifts & Other Options: Many employers offer a match for gifts made by employees, sometimes even including retirees and spouses. Explore matching options and other ways to give here.

Important Year-End Tax Updates

As a result of the One Big Beautiful Bill Act, tax laws will change starting January 1, 2026. Making your gift now can help you secure the most favorable benefits while supporting urgent conservation efforts. Here are a few notable upcoming changes from the One Big Beautiful Bill Act:

For donors who itemize (vs. taking the standard deduction):

• A new nondeductible threshold: The first portion of charitable giving will no longer be deductible for some donors, reducing the after-tax value of gifts.
  Many donors are choosing to ‘bunch’ multiple years of giving into 2025—often through a Donor-Advised Fund—to maximize deductions.
• A new cap on total deductible giving: This shift could significantly reduce tax benefits for some donors.
  Make any cash or stock gifts—and contributions to your DAF—by December 31 to take full advantage of 2025’s more favorable rules.

For Donors Aged 65+: Those aged 65 and older may now claim an additional charitable deduction of up to $6,000 per individual, on top of the existing senior deduction. This temporary benefit makes 2025 an especially advantageous year to give.

Make the Most of Your 2025 Giving

This year offers unique opportunities to make a powerful impact while maximizing current tax benefits. Whether you give monthly, donate stock, contribute through a DAF, or plan a legacy gift, your generosity strengthens our priorities to protect the core of the Amazon, halt illegal deforestation, and strengthen forest-based economies and community-driven conservation that keep the Amazon standing.

Your gift today can protect wildlife and forests and build a thriving future generations.

This Giving Tuesday, your support doesn’t just help— it transforms. Every gift powers on-the-ground action that keeps forests standing, wildlife thriving, and community leaders equipped with the tools they need to safeguard the future.

Why Your Gift Matters

The Amazon faces mounting pressures—from deforestation and illegal mining to climate change. Using cutting-edge science and technology, local teams are tracking and responding to threats in real time. Your gift today fuels solutions with measurable impact on both forests and the people who depend on them.

Your generosity makes it possible to:

• Halt illegal deforestation: real-time monitoring across 100% of the Amazon basin to detect deforestation and illegal activity as they happen, while equipping local partners with the tools to defend their territories.
  
• Strengthen sustainable livelihoods: supporting producers in building local economies based on sustainable forest resources such as Brazil nuts, açaí berries, and wild cacao.
• Expand innovation and research: providing the data, tools, and analyses that drive climate-smart conservation strategies.

Your Impact in Action

Because of the generosity of donors like you, our teams on the ground are able to:

• Protect vital ecosystems from growing pressures including agriculture, infrastructure, and resource extraction.

• Stop illegal deforestation through comprehensive real-time monitoring and analysis and coordinated on-the-ground response.

• Grow forest-based economies that provide sustainable livelihoods and keep forests standing.

• Drive regional policy change using the science and data your support makes possible.

Every donation, no matter the size, creates a ripple effect—strengthening forest protection, delivering actionable insights, empowering local leaders, and advancing conservation solutions that last.

This Giving Tuesday, Your Support Makes the Difference

Your gift today powers real action tomorrow. By standing with the local leaders, communities, and forest guardians who keep the Amazon thriving, you help ensure this vital ecosystem remains vibrant for generations to come.

Join us this Giving Tuesday. Be part of the solutions that keep the Amazon—and its people—strong and resilient.

Dear Supporters of Amazon Conservation,

As I begin my tenure as Board Chair, I am honored to build on the extraordinary legacy that has defined Amazon Conservation for nearly 25 years. This organization has always stood apart for one simple reason: its commitment to pairing world-class science and technology with the experience, leadership, and resilience of the people who depend on the forest. 

With your support, that combination continues to drive real impact. In 2024, our collective efforts:

• Expanded protection of the core of Amazon, establishing over 2.8 million acres and 4 new protected areas in Bolivia, for a total of over 11.5 million acres safeguarded to date.
• Advanced understanding of the impacts of illegal mining, with our Monitoring of the Andes Amazon Program’s MAAP #196 using the first-ever “Illegal Gold Mining Impact Calculator” developed by Conservation Strategy Fund. This allowed us to quantify the true social and environmental costs of illegal gold mining and equipped national authorities, journalists, and civil society with vital data to drive informed action.
• Consolidated production of sustainable forest products to strengthen forest-based economies. Bolivian açaí producers achieved record sales of sustainable forest products and the Indigenous community of Infierno in Peru earned organic certification for wild cacao, connecting forest-friendly products to high-value markets.
• Supported groundbreaking science at our Manu Biological Station in Peru, where scientists discovered a new species of sandfly (Trichophoromyia macrisae), offering valuable insights into disease transmission and public health in tropical regions.

These milestones remind us that protecting the Amazon is about more than conserving trees; it is about sustaining an entire system of life, culture, and climate stability that the world depends on.

As pressures on the forest grow more complex and interconnected, Amazon Conservation continues to evolve—working beyond borders, bridging science and policy, and uniting partners in a shared vision for a thriving Amazon. 

I am honored to be a part of this mission and honored to have committed supporters like you backing Amazon Conservation at this pivotal moment.

Sincerely,

Douglas Sarno
Chair
Amazon Conservation Board of Directors

While Black Friday often fuels overconsumption, its alternative Green Friday offers something different—a moment to pause, reflect, and choose impact over excess. It’s an opportunity to uplift businesses that intentionally center sustainability, community, and environmental stewardship in everything they do. These companies measure success not only in profit, but in the real, lasting good they generate for people and the planet.

At Amazon Conservation, we believe every choice matters. When you support businesses that prioritize responsibility and purpose, you help protect the Amazon rainforest, empower Indigenous and local communities, and invest in a healthier future for all.

This Green Friday, we’re proud to spotlight partners who embody these values, and share simple ways you can amplify your impact.

🌿 Meet Our Green Friday Business Partners

1. EcoWellness Journeys:   Earlier this month, EcoWellness Journeys, created by Heather Murata, partnered with Amazon Conservation to launch an 8-part Amazon Rainforest video series. The series blends EcoWellness Journeys’ commitment to wellness and mindful living with our mission to protect the Amazon. Viewers explore rainforest biodiversity, Indigenous knowledge, and the deep connections between human and planetary health.

EcoWellness Journeys invites audiences to learn, reflect, and embrace mindful lifestyle choices that honor both people and the planet. 👉 More on the video series here

2. Amazonia Concept: Founded in Amsterdam in 2022 by Raquel Fernandes da Silva, Amazonia Concept is more than a beauty salon—it’s a commitment to sustainability. Inspired by her Brazilian roots and lifelong dedication to protecting biodiversity, Raquel built her business to give back from day one. Through a partnership with Amazon Conservation, Amazonia Concept raises awareness among clients and contributes collective donations to reforestation efforts at the headwaters of the Amazon. 👉 Learn more about Amazonia Concept here

3. SPARKLiNUTS: SPARKLiNUTS is a newly-launched coconut water brand dedicated to giving back. By donating a portion of profits to wildlife conservation efforts in South America—including Amazon Conservation—SPARKLiNUTS ensures that every sip supports biodiversity and rainforest protection. 👉 Shop SPARKLiNUTS here

4. Marc Skid: Marc Skid is an underwear brand built with sustainability and generosity at its core. Made from organic Peruvian Pima cotton grown on family farms without GMOs, each waistband is crafted from a recycled plastic water bottle. With every purchase, $4 is donated to a charity of your choice—be sure to select Save The World / Amazon Conservation at checkout to directly support rainforest protection.  👉 Shop Marc Skid here

🌱 Other Ways to Support Sustainable Businesses on Green Friday

Beyond these inspiring business supporters, here are three other partner platforms that offer unique ways to align your values with intentional businesses:

• 1% for the Planet: Join a global network of businesses and individuals committed to tackling pressing environmental issues. By supporting companies that pledge 1% of sales to environmental causes, your purchases contribute to lasting change.
• Shopping Gives: This platform partners with retailers to align your purchases with causes you care about, making it easy to shop with impact.
• MyGivmo: A user-friendly app that enables passive fundraising by verifying blockchain transactions in the background, generating small rewards that can be directed to charities of your choice.

💚 This Green Friday, Choose Impact Over Excess

Green Friday is about more than shopping—it’s about supporting businesses that act with intention. By choosing partners who prioritize sustainability and platforms that make giving back easy, you’re helping protect the Amazon, strengthen local communities, and support a thriving, resilient planet for all.

If you’re a business looking to make a difference, we’d love to connect. Explore partnership opportunities and join the growing community of companies committed to protecting the Amazon and building a sustainable future.

This Green Friday, let’s stand with purpose-driven businesses and turn consumer power into conservation power.

What is National Philanthropy Day?

National Philanthropy Day, celebrated annually on November 15th since the 1980s, is dedicated to recognizing and reflecting on the impact of philanthropists like you, who selflessly share their resources to make the world a better place.

Why Do You Give?

National Philanthropy Day is a time to reflect on what motivates us to give and on the good that can come from giving. Amazon Conservation Board Member Jim Brumm shares why he has been supporting our mission for nearly a decade:

When visiting our biological research stations in 2016, Jim was inspired by the great work he saw on the ground from Amazon Conservation, both in better understanding the Amazon through science and in preventing illegal deforestation from logging and gold mining. 

But we can’t do it alone! We hope that the spirit of National Philanthropy Day has you even more inspired to join us today in our fight to keep the Amazon standing. Each gift helps protect the Amazon’s forests for people, wildlife, and the planet. 

Donate Today

Celebrating All the Ways You Give

The result is a strategic collaboration that blends Murata’s concept, storytelling, and production with Amazon Conservation’s field-based knowledge to produce a visually rich, educational, and emotionally compelling series. Viewers are taken from Waimea Valley to the heart of the Amazon, exploring its biodiversity, learning from Indigenous stewards, and understanding the urgent need for action to protect this irreplaceable ecosystem for future generations.

National Philanthropy Day is meant to serve as a thank-you for all forms of giving; whether it’s an annual contribution, a sustained, monthly gift, engaging your community by starting your own fundraiser, or naming Amazon Conservation as a beneficiary in your will or estate plan, your support motivates our work.

Don’t forget to check whether your impact can be doubled– your workplace may offer matches!

Plus, did you know that non-cash giving can actually save you money while making a greater impact in the Amazon? For example, a direct gift of appreciated stock can avoid capital gains taxes and be deducted from your taxable annual income! And without the additional step of liquidating your stock and donating cash, the transfer is not taxed, so the full market value of your stock goes right to the rainforest! You can expect to see similar benefits from other tax-smart giving options like Qualified Charitable Distributions, Donor-Advised Funds, and even cryptocurrency! Learn more by visiting our Ways to Give webpage.

⚠️In case you missed it: tax laws will change starting January 1, 2026. 

Make your gift today to maximize your tax benefits before these changes go into effect! Here are a few changes we can expect from the One Big Beautiful Bill Act.

1. For donors who itemize rather than claim the standard deduction:  

• Under the new rules, the first portion of charitable giving won’t be deductible for some donors, thereby reducing the after-tax value of gifts. To maximize their deductions, many donors are preemptively ‘bunching’ multiple years of gifts into 2025 to maximize their deductions– often via Donor-Advised Funds. 
• In addition to this ‘floor,’ new provisions will also add a cap that limits how much of your gift is deductible. This could significantly lower the tax benefits of giving, making 2025 a critical year to act. If you’re considering a substantial cash or stock gift, or planning to contribute to a Donor-Advised Fund, completing that gift by December 31 ensures that you can deduct under the current, more favorable rules.

2. For donors aged 65+: The Bill also created a new tax deduction this year for which only those aged 65+ are eligible. In addition to the pre-existing additional standard deduction for seniors, seniors may now claim an additional charitable deduction of up to $6,000 per individual. Make sure to take advantage of this change while it is in effect!

Donate Today

The Casa do Jornalismo Socioambiental (House of Environmental Journalism) brings together leading Brazilian journalists and media outlets to amplify local voices and share stories about the Amazon, climate, and the environment, aiming for broader national and international reach.

Belém, Brazil, November 4 – Even before COP30 officially begins (it is set to be held from November 10 to 21 in Belém), the city will pioneer a new initiative: the Casa do Jornalismo Socioambiental (House of Environmental Journalism).

The space will serve as an operational base to host journalists from across Brazil and will feature an extensive schedule of activities for communications professionals and civil society. Activities will start on November 3 and are the result of a collaborative effort to bring in new local and global perspectives and expand audience engagement during the event.

Throughout the month, the Casa will offer workshops, panels, debates, and other events on journalism and environmental topics, as well as launch new reports, tools, and other products for both the press and civil society.

See more about Amazon Conservation Association at COP30 and our events here.

Strengthening Environmental Journalism

The Casa will strengthen the journalistic coverage of 21 media outlets, with the support of organizations such as the Amazon Conservation Association. Before, during, and after COP30, these outlets will share and republish each other’s content to better inform their audiences about the conference and the Leaders’ Summit.

“We are proud to support and strengthen independent media outlets that cover the Amazon, the heart of our mission,” said John Beavers, President of the Amazon Conservation Association. “Working across the Amazon, we see journalism as a powerful ally in communicating accurate, science-based information and helping audiences understand the complexity and urgency of the Amazon Rainforest. At COP30, we will share new scientific findings on the Amazon’s tipping point and present our Amazon Mining Watch platform, developed with partners including the Pulitzer Center, to highlight solutions and data that can help drive informed action.”

Partner outlets will also have access to a fully equipped workspace throughout the month.The Casa will serve as a hub for dozens of journalists from across Brazil, providing a space for networking, information exchange, and collaborative reporting.

Who are the Partners?

The Casa was conceived and organized over the past year by the teams of InfoAmazonia, #Colabora, Envolverde, Eco Nordeste, ((o))eco, Amazônia Vox, Associação de Jornalismo Digital (Ajor), and Open Knowledge Brasil.

Also joining the collaborative coverage effort are Agência Pública, Alma Preta, Ambiental Media, AzMina, Carta Amazônia, Ciência Suja, Intercept Brasil, Nexo, O Joio e O Trigo, Repórter Brasil, Revista Cenarium, Site Independente A LENTE, Agência Urutau, O Varadouro, and Voz da Terra. 

To make the coverage more diverse and representative, these outlets will coordinate daily editorial themes of shared interest to avoid duplicating stories and amplify reach while centering the voices of traditional peoples, marginalized communities, and those most affected by climate negotiations.

International audiences will also have access to this coverage; more than 70 reports will be translated into English and Spanish and distributed to media outlets through LatAm Intersect PR, Burness, and Approach, as well as through the networks of the participating outlets. All content will be made freely available to the InfoAmazonia Citizen Network, a coalition of 25 journalism organizations from the nine Amazonian states.

The Casa do Jornalismo Socioambiental is funded by the Climate and Land Use Alliance (CLUA), whose core support makes the initiative possible. It is also supported by the Itaú Foundation (with expanded participation in activities) and the Climate and Society Institute (iCS), which plays a key role in consolidating the project.

Completing the Casa’s network of supporters are the Amazon Conservation Association, Pulitzer Center, Greenpeace, Covering Climate Now, Heinrich Böll, Oxfam Brasil, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), Ciência Hoje, Fundação Rosa Luxemburgo and ITS Rio.

Original Content Production

The outlets participating in the Casa do Jornalismo Socioambiental will produce a variety of content designed to expand reach and ensure real-time, in-depth coverage.

Among the new tools of this collaborative coverage is a real-time feed — a platform that will gather minute-by-minute updates from both official and side events at COP30 in Belém. With multimedia content — including text, photos, audio, and short videos — the feed will be constantly updated by more than 30 reporters from national and local outlets specializing in environmental coverage.

The feed will be integrated into the websites of all partner outlets, allowing readers to follow developments and dive deeper into stories through direct links to full reports.

By bringing together dozens of journalists in a unified effort, this initiative around COP30 represents one of the largest collaborative environmental journalism projects ever organized in Brazil.

—-

What: Casa do Jornalismo Socioambiental
Where: Casa Carmina – Rua Arcipreste Manoel Teodoro, 864, near Praça da República, Belém (PA)
Press contacts: Priscila Steffen – psteffen@amazonconservation.org ; Thayane Guimarães – thayane.guimaraes@infoamazonia.org 

—-

About Amazon Conservation Association
Amazon Conservation is an international conservation nonprofit working for the past 25 years towards building a thriving Amazon. The organization’s holistic approach focuses on working with local partners and allies to protect wild places, empower people, and put science and technology to work for conservation. Visit amazonconservation.org for more information.